Showcase Your Services | Communicate Your Values | Boost Your Rankings
Integrating video into your website is no longer just a nice to have, it’s really a must!
Video elevates your brand. It creates an experience. It attracts people to your website and holds them there longer. In fact, an Animoto study recently found 56% of people say that if a company has a website (and it should), it should also have video.
Whether you’re looking to showcase your product or services, communicate your organization’s values or boost your website rankings – video does that. The benefits don’t stop there… according to Mist Media, the average user spends 88% more time on a website with video. With so many options online, including video throughout your website is an effective way to rise to the top. It’s proven that websites with video rank higher than those without. So, that Search Engine Optimization (SEO) value alone makes video a smart investment.
What’s the best way to use video on your website?
That’s a question we’re asked a lot at Fireside Production. It truly depends on your organization and goals. That’s where our Focus On You™ approach comes in to play. We start with fact-finding to determine how your website will benefit from video content. Where and how you’ll use video help determine the right length and style.